Vietnam history - Rules of Engagement as seen through the different Essay

Vietnam history - Rules of Engagement as seen through the different levels of command - Essay Example There are certain rules of engagement that the Army has to consider during its operation, and while fighting the war it has to take care not to go against any of the international laws or the conditions laid down by their commanders. They are only allowed to use force and power to win the war if they use it within the set discipline and rules. In Vietnam the individual soldiers totally understood the rules of engagement. However, the problem was with them accepting those rules. The ROE led to restrictions on the military because of which their morale went down. The reason behind this was that, metaphorically speaking, one of the hands of the military was tied back and they were fighting in such a position. This was of course difficult for them and was like asking them to waste their lives without any reason since they could not defend themselves freely just due to certain rules. It is difficult for a battalion commander to come to a conclusion as to when his side should win the battl e, and what they would lose in order for that to happen. The rules of engagement, from the point of view the battalion commanders were pretty realistic. The soldiers would totally disagree since they are fighting and anything that hinders them in defending themselves or others would be disagreeable to them. Coming back to battalion commanders, they feel that it is their right to protect the innocent civilians. And that is where the ROE come into play. These rules prevent the soldiers from attacking under certain circumstances as, although they might only be retaliating to the attack they received, they might also hurt some other people around which is just not done (Lt. Col. Douglas Smith). Same was the case with the division commanders. They also felt the same and outlined the rules of engagement that the army was supposed to follow. It is clear that it was the first priority of these commanders to prevent unnecessary casualties and destruction (Holdorf, 1975). General William West moreland was the permanent commander of MACV and all the US forces in Vietnam were under him. His foresight told him that there was going to be a rise in conflict. The plan that he approached was aggressive and can be called â€Å"search and destroy†. What Westmoreland did was make the forces of Viet Cong come out in order that his men could kill them. According to this man, defeating Viet Cong only required great use of weaponry. Westmoreland was pretty optimistic regarding the war and in his speeches he used to report about the success of the American forces in pulling down the Vietnamese Army. It was during the First World War that in Vietnam President Lyndon Johnson decided against mobilizing the National Guards as, from what he thought, doing such a thing would lead to the Soviets and Chinese getting hints which would definitely cause certain effects upon their direct involvement in the war (Doubler, 2008). Secretary of Defense Robert McNamara was responsible for recomme nding to President Johnson to mobilize the National Guards as well as the reserves. This was in the July of 1965. However, according to the President the ground war was going to end soon and there was a requirement of forces to be present in case there was a war in Korea. The reason that McNamara gives for them failing was that they did not take seriously the obstacles and problems they had to face. Also, according to him they had supported the wrong government

Feasibility study for punch drinks Coursework Example | Topics and Well Written Essays - 1500 words

Feasibility study for punch drinks - Coursework Example Feasibility study for punch drinks Punch drinks unlike other business firms has an ultra-successful sortie into the beverage market which is driven by necessity; being set up in a society where sports is valued, and the disappointing taste of existing energy drinks. The existing drinks had questionable ingredients and could not be believed to be in synchrony with the changing lifestyles. Establishing the feasibility Punch energy drink is a visually clean and appealing brand which gets the eye of the consumer at sight. Punch drinks comes into the energy drinks production industry with an intention to meet the changing demand of the clients in a classy way. As the tastes of people change with the ever-changing trend if the world, it is important to note the aspect of moving with the change in order to succeed in the industry. Currently people have developed concerns over their health in terms of what they take. Thus, a result was the calls for natural drinks which have no additives. Punch comes as a solution by producin g an energy drink which has no additive; has only the natural ingredients and changes the way the drink tastes. The drink is presented as a pleasant tasting assortment of juice flavours and ingredients of energy which gives the product a natural taste of a fruit. This is a big leap towards the mild but sweet flavour which ends with a crisp and clean finish. In the production process, a number of additives used by other firms have been eliminated, such as gurana. In the real sense, punch energy drink is a valiant product which in it presents the first hand thought of innovation combined with the realities of its viability which makes punch drinks a business firm of the 21st century as it respects the need of the people and move along with them. Market research and competitor analysis Based on PEST analysis, it is likely to identify the essential environmental effects on punch drinks. Firstly, it is eminent that the main economic issue is the universal recession which was initially ca used by the U.S. housing bubble over 2005 to 2008. This financial crisis has been to sturdily motivate consumers to purchase affordable products with immense quality. This means that punch drinks will attract a good number of consumers without much efforts in advertising and sales promotion. Due to this, it is not essential to adopt complex strategies to grow the customer base. On the other hand, the recession resulted in the increase on the production costs, thus creating a doubt in the lowly priced and high-quality products. Therefore, the business should consider this problem for it to ensure that it will succeed in the market. Furthermore, social aspects which influence punch drinks include the variation in consumer taste, lifestyle and health concerns. It is definite that over the recent years, customers have changed their taste preferences such as the rise in the demand for natural and organic drinks. Punch drinks should consider this aspect since it may have effects on the fu ture strategies of product developments. Furthermore, there is no doubt that the changes in lifestyle might escalade the need for natural drinks. At the present, health concerns have become global issues, with consumers purchasing healthier products without many worries (Elliott 2005). In order to analyze the competitive environment of punch drinks, porter’

Contemporary project Essay Example | Topics and Well Written Essays - 750 words

Contemporary project - Essay Example In developed countries, very rare cases of counterfeit medicines are observed because people are well informed and the online markets help the customers to differentiate the real and fake drugs for the patients. The problem of counterfeit medicines is not difficult to tackle. Implementation of strict rules and regulations, strong role of the institutions, working courts against these companies and the well-structured liability laws are helpful to demolish these kinds of drugs from the markets. For example, two organizations are actively working against fake pharmaceutical companies and for community health in Uganda. A big NGO â€Å"BRAC† is working in Bangladesh and in African Countries for selling genuine medicines and for health projects. In addition, â€Å"Living Good† origination is also working on the same projects in Kenya, Uganda and in the neighboring countries. The organizations against counterfeit medicines decrease the selling rate of these companies by providing awareness and genuine pharmaceutical products to the patients. The role of community health programs is very useful in decreasing the rate of unemployment in several countries, e.g. about one hundred thousand workers are engaged to the BRAC, which is a nongovernmental organization. In some areas of the world, cell phone technology is also playing the role for authentic medicines by the facility of verification codes for genuine products. Doctor Ashifi Gogo introduced the latest system of medicine authentication code through cell phones in those areas, where the customers do not trust in the shops of medicine markets. For example, a unique code number is present in every box of the Sproxil brand to identify it’s originality before using it. The customer scratches the card to find the code number and checks it through the cell phone authentication method to know the originality of the product. The revenues of Sproxil were great in 2010 after implementing the

Boeing Company Case Study Example | Topics and Well Written Essays - 1000 words

Boeing Company - Case Study Example Louis, James Hoard who was building trainers in Los Angeles and Howard Hughes. In later years the company combined to form the present day Boeing Company. Boeing business serves across the continent enjoying a wide variety of customers ranging from government agencies, military departments and at the same time commercial customers. Boeing Company employs more than 170,000 employees both in the United States and 70 other countries. In 2013 the company stock price was $ 134. 72. In 2012 the company stock price was $ 75.88; Boeing company stock price as of 2011 was $ 70.22. The company net profit as of 2012 was 5.24% which was $ 49.1 billion. Boeing company assets fall into two major segment which are the Aircraft financial services and defense, space and security financial services. The Boeing business is relevant to me as it offers a unique opportunity to study one of the world successful companies which has been in existence for a while. On this regard it is my goal to learn the mana gement technique on the same and thus as a result, in future, be in a position to form my own company and apply the skills. Transport supply and demand have a reciprocal but asymmetric relation, the re demand must be there in order for supply to take place. Since Boeing company inception the company has seen different aspect of fluctuation in demand over the years, but one thing that is adamant is the fact that the company has continued to thrive well in thee ever rising competitive market. In their company mission and goal, the company has set to always ensure quality service to their potential customers. The company has over the year invested a lot of money in many projects all with the same purpose to ensure that they attract many customers and at the same offer reasonable prices that will in turn attracts the customers. The company like any other company tries to take charge of their prices and as result ensures high rate of profit generalization, doing this poses some challenge due factors such weak economy fluctuation of oil price, external competition. The company tries to vary their prices with different time, the company price are never fixed, this serve the purpose of ensuring that at all times their prices are relatively fair and as a result attract most of the customers. The company engages in high rate of product development due to the high economic demand, where new airplanes are being produced on a continuous basis. This serves to meet the company ever rising demand for their products and services. The company thus is in a position to set their own prices, take charge of the prices and as a result invest in profit mobilization. The company invests a lot in advertising as a way of reaching to their potential customers and marketing themselves on a global scale. Adverting is done through social media such Facebook and twitter, continuous advertising through television and the internet among many other. Boeing company faces current issues and legal warfare like for instance the company engages in a subsidy dispute where in 2004 the EU and USA where it was discusses that all forms of subsidies of Boeing 787 be revised. This formed a

D.P Essay Example | Topics and Well Written Essays - 1000 words - 1

D.P - Essay Example Vonnegut narrates the fact that Joe is teased by his fellows in the orphanage as well as by other people who live in the area surrounding the orphanage. He is a very sweet and innocent young boy who is made aware of his uniqueness by the people who surround him. Joe is misguided by a mechanic who enjoys making fun of him that his father is in the area and he looks like Joe. Joe sets out looking for him and he considers a black soldier sergeant to be his father. He eventually returns to the orphanage but only after he is given hope by the sergeant that he will come back to take Joe with him. The story has a very deep and important meaning and theme. Vonnegut explains the phenomenon of racism and how deep rooted this issue is and he also presents the lives of young children who get displaced by wars and their search for hope and happiness. Joe is a black and he is always made a target by the people of the village where they are taken for walks by the nuns. He is also teased by a boy na med Peter in the orphanage who is elder than him and who always keeps on reminding him that he is not a part of this community. This can be seen when Joe states to the nun, â€Å"But Peter says I don’t belong here, that I’m not a German and never can be.† This highlights the fact that Peter always tries to make young Joe feel bad. This may be due to the fact that Peter is old enough and he remembers his good times and he has the memories of his family which make him feel worst about his condition. This probably serves as a drive for him to make other children feel the sadness as he does in his life. Joe is also targeted by the people in the village and a mechanic and other people who work in the village usually ask him mocking questions. The mechanic compares him to a world heavy weight champion as he and the villagers considered the champion Joe Louis to be the only known black. Joe is an innocent child and he always questions the nuns as to why they ask him su ch questions. He does not understand why he is targeted as once he asks the nun, â€Å"Why do people smile when they see me, and try to make me sing and talk, and then laugh when I do?† Though he is unable to understand the reason why people behave with him the way they do but he does know that he is different from the other people and he asks the nun about why he does not see other people like him in the village. Joe always tries to find ways to understand about his identity. The nun always tries to raise his spirit. He is a displaced child and she understands the difficulties that he may be coming across. â€Å"Joe, Joe! Look quickly,† said the nun â€Å"See-up there, in the tree. See the little sparrow with the broken leg. Oh, poor, brave little thing- he still gets around quite well. See him, Joe?† Hop, hop, hippity-hop.† By saying these lines to little John, the nurse tries to raise his spirit and motivate him by giving him the example of a sparrow wh o is hurt and hence he cannot fly like other birds but still he is brave and facing the situation. In a similar manner, she tries to infuse courage in the little boy so that he does not get disheartened. The story explains the wants and desires of displaced children who try to search for happiness in their lives. When Joe is informed by the mechanic that his father is in town, he truly believes him.

Workplace Collaboration Assessment Term Paper Example | Topics and Well Written Essays - 2000 words

Workplace Collaboration Assessment - Term Paper Example Prototypes provides both inpatient and outpatient care to those it helps. Because of the very nature of the type of company that Prototypes is, they would benefit from workplace collaboration. There are over seventeen locations in six towns that are run by Prototypes. That adds up to a large, widespread, .employee base for one organization. Larger organizations need collaboration just as much if not more so than smaller organizations. If the employees and different centers are not communicating and working with one another as well as with the board of directors, the organization could fall apart due to lack of cohesiveness. Assessing risk management as well as administrative ecology are two excellent ways of helping implement and strengthen the necessary collaboration required for Prototypes to become the strongest organization possible. Suggested Methods of Collaberation Administrative ecology is a very good choice for evaluating and structuring collaboration of Prototypes. Prototyp es is an organization that must work closely with their patients and the environments and backgrounds that their patients originate from. It is rare that the administrators of a large organization work hand in hand with the public. However, with a not for profit like Prototypes, it is essential that the administrators deal directly with their patients and, therefore, the public. ... A big part of becoming and remaining a successful organization is to know your client’s history inside and out so you can better serve them. Administrative ecology is practical way to learn about clients (Weizhang, p. 241). For instance, if the soil in an area is bad, because the area was built over, say a former landfill, that could affect the health and genetics of the people who live, work, and play in that area every day. If a school doesn't have computers or technology, the education of its students is automatically rated substandard, especially in today's technological world. It would be important to have a whole picture of a client, and if the client had a substandard or mediocre education, then that would be something useful to know in dealing with and developing a treatment plan for that client. Trust development is also crucial for effective collaboration, especially with such a widespread organization. There has to be trust between the patients and the staff, of cou rse. Otherwise the company is doomed to fail. However there also exist other forms of trust which must be addressed. Calculus based trust (which is trust that is based on information and decisions); Identity based trust both between participants and staff, as well as between staff members and team members. Institution based trust comes from the laws and restrictions which define acceptable behavior as well as unacceptable behavior (Dawes, p.2). Especially with an inpatient situation, all of these trust variants must be satisfied in order to continue the success of the organization and its work. Going hand in hand with trust is the concept of risk management. Every business takes risks. Some are calculated, and some are not. In a business that works with patients, be it a private

Facebook and Events Management Essay Example | Topics and Well Written Essays - 1750 words

Facebook and Events Management - Essay Example To answer the above question, the researcher can go to either quantitative research, qualitative or the mixture of both researches. The patterns of these methodologies are quite different from each other (Creswell, 2003). One of the possible methods for the researcher to conduct this research is Quantitative research approach. Quantitative research focuses on the numerical data or the data which can be converted into numeric form (Sekaran, 2006). Using this technique, primary and secondary data could be collected through various sources (Stewart, 1993). Here secondary data would include the past facts and figures regarding the uses of facebook by marketers for promoting their events. For that purpose, the researcher can collect the data through past researches available in local and online libraries. The data might also be taken directly by the Data collection organizations such as Gallup and AC Nielsen. The researcher can collect the relevant data by these organizations at a minimal cost. In addition to that, various other authentic websites are available which can provide the relevant figures for our research. Moreover, the researcher can also collect secondary data using Newspaper, magazines and other similar periodicals. The primary data can be collected with the help of different data collection tools like questionnaires or surveys. This method would project the number of marketers who will be promoting their events using facebook. However the method is totally based on the past growth rates and does not account the current attitudes and behaviors of marketers towards facebook. For instance, the marketers want new features in the facebook which further help them to promote upcoming events quickly to a large number of people. The method is unable to consider other factors which could impact event managers in using facebook in future. Moreover, the researcher would be objectively separated by the research using this method (Saunders, Thornhill, and Lewis, 20 09). Qualitative Approach: Another method to conduct this research is Qualitative method. The Qualitative method is closer with the subject matter of the research. This method is used to find people’s experience, belief, behaviors, and attitudes (Patton, 2002). In qualitative approach, again, the data can be gathered either through the primary sources of secondary sources. The qualitative approach is appropriate to get more insights and detailed findings about the research topic being investigated. The qualitative method is related with all the qualitative aspects of research. It does not focus on the actual past data about the use of facebook by marketers. The method is useful in determining the past attitude, experience, behavior and future expectation of the marketers towards facebook. The researcher, using this method, could find out the future aspect of the facebook but would be unable to accurately predict the accumulative trend of marketers for promoting events using f acebook. Mixed Approach: The mixed approach is the combination of both qualitative as well as quantitative research. This method is useful when researcher wants to cover all aspects of the research (Maylor and Blackman, 2005). The method using quantitative technique will predict the future growth of the facebook by marketers who will be interested in promoting events using facebook. On the other hand, the qualitative technique will help to the attitudes, experience and behavior of the marketers towards face. It further explores the future need of the marketers to promote their events through facebook. Selected Approach: The researcher is interested to conduct its research through Mixed Approach. This approach will cover all the aspects of the